This four-week series, beginning 21 July, addresses one of the most pressing issues for many Christians today: the image problem of the church. Do we need to “rebrand” our ministry for a world that has increasingly negative perceptions of the Christian faith? This series seeks to ask the initial question and ultimately turn it on its head, asking what the continual search for better branding has done to harm the witness of the church. Branding has turned churches into competing businesses, much like the factions in the church at Corinth. Instead of rebranding, we can learn from the church in Acts to restore our faithful presence in the world.
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